"We've worked with the CMI team over the past five years to gather input on everything from our employees' perspectives on our branding, to testing concepts, to measuring the impact of our advertising in the marketplace. They are partners with us and appreciate our relationship."

Buddy Bevil,

Director of Marketing Communications,

Shaw, Inc.

Industries

CMI customizes its full range of qualitative and quantitative services to meet each project’s unique requirements. Studies range from tactical ad hoc projects to ongoing tracking studies addressing strategic performance and positioning issues. We address a broad scope of marketing issues, including:

Advertising	Branding
Customer Channels	New Product Development
Pricing	Retention Management
Satisfaction/Value	Segmentation
Win/Loss Analysis

To learn more about CMI's specific capabilities, visit Solutions.